175 rider pedal from London to Glasgow to show that Climate action matters
Year of Production 2021
Client Adventure Uncovered
What we did
• Taking part in „Ride to Change“ cycling adventures project – following riders to the UN Climate Conference COP26, documenting and portraying people‘s purpose driven journey from London to Glasgow while delivering climate action pledges, building awareness of positive climate solutions and sustainable life
• Daily location, action and event shots, portraits including creative editing postproduction work in line with tight daily deadlines and to an exceptional standard.
• Visual contribution to sharing the great passion for climate action, meaningful connections and stories, lessons, and impact data that matter
• Working to a brief, creating assets used for a range of media as marketing promotional materials